When you experience
I Can, anything is possible

For years, the financial industry has operated on an outdated system of credit scores that denied 50% of applicants and left them grasping for solutions. Something had to change.

 

In 2013, it did. American First Finance was born.

 

Since then, over 5 million customers have experienced the magic of I Can—empowering them to get what they need, today.

 

Why not be one of them?

Our Core Values are more than words on a page. They're part of who we are and at the heart of all we do. Our commitment is that you’ll experience these values through every step of your AFF experience.

It starts in our DNA

Hope on the horizon

We all go through seasons in life, and some seasons can leave a mark on your credit. When credit challenges cloud the sky, even a glimmer of hope can make all the difference, reminding you that better days are ahead.

 

This could be the start of new possibilities: a cozy couch, reliable tires, or simply the freedom to dream again.

 

So, what’s possible today? Let this moment be the first step toward your brighter tomorrow.

Trusted by over 5 million people, like you

At your side, wherever you reside

American First Finance offers no-credit-needed payment solutions in all 50 states, plus Washington, D.C., and Puerto Rico.

Where Yes
can take you

We’re here for the long haul, committed to your success every step of the way. Backed by FirstCash Holdings, Inc., a $4.7 billion publicly traded company, we offer the stability you need to move forward with confidence. You can trust that we’ll be here to support you today, tomorrow, and beyond.

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Strength you can count on